I’m not one for making predictions generally. However, for reasons I’ll explain later I’ve set out below a few ‘new’ trends that may have an impact on accountants this year. What do you think?
1 – More clients will be texting communications to their accountants. NB: how do you print off any such instructions if you want to retain an audit trail of evidence? (instant messaging using skype will also become more prevalent but you can print these off, as you can emails;
2 – Increased use of VoIP (principally Skype) in place of telephone;
3 – As many have predicted for years there will be a continuing and growing demand for by clients for more than ‘just’ accounts and tax return services from their accountants each year. Again I’ve been blogging about this for some time too.
4 – More and more accountants will start to experiment with twitter and other online ‘social networking’. Most will make the mistake of using it as a broadcast mechanism and will then stop using it when they find that their approach fails to win them new clients. If you’re tempted or simply curious, I’ve written a series of hints and tips for accountants who want to find out more or to experiment with twitter.
I promised to explain what prompted this blog post. Quite simply I found I’d posted, two years ago, a piece under the title: Trends that will matter in 2008 – for accountants. The first 3 trends above are exactly what I prematurely suggested in January 2008. The only new one is the reference to twitter. On past performance maybe that’s at least 2 years premature too!
What do you think 2010 will bring for accountants?