How to make a success of exhibiting at Accountex in Manchester 2025
The insider’s guide to avoiding costly mistakes
Want to attract more of the right accountants to your stand, have better conversations and maximise the business benefits and promotional opportunities, before, during and after the show?
In just 90 minutes, this live webinar will help you prepare effectively, avoid the most common mistakes exhibitors make and ensure that when you leave Accountex you’ll feel your investment of time and money was genuinely worthwhile.
The Challenge
Whether you’re new to Accountex or an old hand
This webinar is for you if:
- You’re exhibiting for the first time and want to get it right
- You’ve done it before but would like to see more success this year
- You’re bringing colleagues or a team that need to understand how to engage the right people on your stand
What you’ll discover:
- How to get more of the right people to visit your stand
- The 3 biggest reasons exhibitors leave disappointed – and how to avoid them
- 10 proven ways to improve your ROI (even if you’re not good at sales)
The Opportunity
What you’ll learn in just 90 minutes
A one-off event personally presented by Mark Lee FCA
You’ve invested thousands of pounds in taking an exhibition stand at Accountex in Manchester, ensuring it’s attractive and committing a substantial number of hours to manning the stand.
Attend this unique webinar and you can be confident that you will get a decent return on your investment. You’ll also avoid the disappointment that flows from naivety and inadequate preparation.
Limited capacity. First come, first served.
Attend this exclusive webinar and you’ll gain the tools and clarity to:
Prepare effectively beforehand so as to attract more of the right visitors
Avoid last minute panics (which are especially common among first time exhibitors)
Use smart techniques on the day to make valuable connections
Follow up effectively to turn conversations into real results
Avoid wasting time on the wrong people
Ensure your stand supports your brand, goals and budget
WHAT YOU’LL GET
What you’ll get
A live 90 minute webinar
Personally presented by Mark Lee FCA.
Accountex veteran as a speaker, exhibitor and networker
Full recording
If you can’t attend live or just to review and remind yourself of what was covered
Common mistakes
Bonus report on the 15 biggest mistakes most people unwittingly make when they try to engage and sell to accountants
Downloadable tips sheets
50+ practical tips – covering what to do, before, during and after the event; and a simple to recall 7 point list to help everyone on your stand
Bonus Q&A insights
Learn from real challenges raised by other exhibitors and hear practical solutions you can adopt too.
Proven strategies
Learn how to build empathy, communicate effectively, and align your offerings with accountants’ goals.
Who Should Attend?
Who should attend?
This webinar is ideal for anyone who wants to get better results from exhibiting at Accountex North
All welcome
Marketing, website and social media service providers
Technology, software and IT support providers
Outsourcing and offshore service providers
Financial, insolvency, pension and wealth advisors
Business coaches
Anyone else exhibiting at Accountex North 2025
Next Steps
Book your place now
Full price places are £99 (no VAT) each – includes full access to the webinar, the recording and bonus resources >>>>
Or, pay £198 (for 2 tickets) and nominate up to 5 members of your team to attend (effective cost per head £40). Book your multi-place ticket here >>>>
Webinar details
Friday 22nd August – that’s a month before Accountex 2025
Timing – 11.15am – 12.45pm (90 minutes)
Live on Zoom – link provided after booking
Further Information
Your Presenter – Mark Lee FCA
Recognised expertise and credibility
The UK’s leading authority on how to engage accountants to secure business and referrals
- Received the first (and only) ‘Oustanding Contribution’ award at Accountex 2024
- The only speaker booked for every London Accountex to date (Plus two-time exhibitor at Accountex)
- Co-host of the popular Accountants’ Success Secrets podcast
Popular speaker at events for all major UK accounting bodies as well as for many firms and international associations of accountants.
Widely Read and Followed
- Has judged many prestigious accountancy awards
- Judge for the annual Business Book Awards since 2022
- Previously consultant practice editor for AccountingWeb. Wrote over 200 articles for the site and which have been viewed well over ONE MILLION times
- Author of a business development blog for accountants which now contains more than 400 posts covering all aspects of running a practice.
- Over 15,000 followers (mostly from the accounting and related professions) on Linkedin. Posting widely read useful tips and insights 3-5 times a week.
Practical and Relatable
Understands the accountants’ world because he’s lived it—working in firms of all sizes and subsequently building a portfolio career focused on serving accountants and those who work with them