Successful Accountants’ Blog
Book review: The Numbers Business – Recommended
I had mixed emotions when I read Della Hudson's book, The Numbers Business. On the plus side it is a superb guide to growing a successful cloud accountancy practice from scratch. I also felt a degree of envy and frustration. There's a part of me that thinks
The accountant of tomorrow will….
A Thomson Reuters survey of 350 UK accountants in June 2018 revealed six key areas to consider "as you step into the next decade". I have added my own commentary and views to the headline topics below: 1. Accept business model change The accountants believe that compliance
Preparing for the future the right way. Slowly.
Another day, another commentator bemoaning what they perceive as accountants’ resistance to change. I don’t see it that way at all. Busy accountants running busy firms have to prioritise. And preparing for the future is not a priority (yet). The accountants I talk with are tightly focused
What happens when a client wants to sell up?
This is another piece in the series of what to do when clients want help with something that goes beyond your level of knowledge and experience. Imagine you've had a business client for some time. The owner trusts you and appreciates your advice. They tell you that
Debunked: Building brand awareness for your accountancy practice
Think about ten top accountancy brands. Or at least the ones you can remember. How many of those do you think your typical client would be able to name - or would even recognise? Once you move outside of the accountancy and finance professions, brand awareness drops
What are the options when you need help with client work?
When you need additional help with client work in your office, do you look beyond the idea of simply recruiting a new member of staff? Many of the smaller accountants I speak with are struggling to do everything themselves. And those who have regular help, want more but
Don’t write off AI. Embrace it. And prepare for the future. It’s inevitable
When we go to see a local GP we expect them to fulfil 3 primary roles. We need them to diagnose our problems, to prescribe solutions and to care for us. There is a direct parallel with the role of accountants. There is also a similar prospect of patients/clients
What are you really ‘selling’ as an Accountant?
What are you selling as an accountant? This is a simple enough question, and knowing the right answer could make a profound difference to the success of your practice. Let’s start with what you’re NOT selling. As I explained in a recent blog post, You’re not selling
What’s the best way for an accountant to win new clients?
Many of the accountants I speak with ask me the same question. How can they best attract new clients? I will rarely offer advice however until I have found out enough about the accountant, their firm, their services, their likes and dislikes and what they have tried
Debunked: Instead of growing your practice, help it to evolve
There is an old adage that says if your practice fails to grow it will stagnate. Is that true actually? I think, it depends on what one means by ‘grow’. Grow the client base? Turnover? Profits? Range of services? Efficiency? I prefer the word 'evolve' as I'll
Do you have a minimum fee?
This is a good question to ponder. In most cases I think your reply should be ‘yes'. Where you set your minimum fee is up to you of course. I have been asking accountants this question for years. It grew out of the annual fee comparison masterclass
What do you sell? The answer is NOT time
Maybe you still use timesheets. Many accountants have moved on but plenty continue to record the time that they and their staff spend on client matters. Throughout my years in practice I diligently recorded my time. Initially this was on monthly, then weekly and, finally, daily time
How to stop doing extra work for free
One of the most common issues for accountants is how can they stop getting caught out doing extra little bits of work for free? This has become more of an issue since they started quoting fixed fees. The issue comes up less often for those traditional accountants
Non-magical ways to make more profits in your practice
A while back I attempted to relate my advice for accountants to my hobby - magic (conjuring). I had a fanciful idea I would build a talk around the idea. I never did. But the analogies still work if you want to increase your profits. As I
Effective websites – a checklist for accountants
It seems I've not updated my generic advice on this blog about accountants' websites for ten years. This is because I routinely say pretty much the same things to almost every accountant I talk with. And few of my views have changed. If anything I was ahead
