Could you adapt this unique way of standing out from the crowd?

By |2017-01-10T09:18:48+00:00January 10th, 2017|Accountants, Appearance, Business messaging and branding, Conversational impact, Dependability and trust, Experience and expertise, STANDING OUT|

I still remember meeting Christopher Higenbottam at a networking event some years ago. I asked what he did and he told me he is an architect. (Indeed it transpired that he was the MD of Tempietto Architects). We talked for a while about his work.  After a few minutes I think I asked him whether

Don’t make this mistake if you want referrals from your clients

By |2018-03-14T21:46:36+00:00January 4th, 2017|Accountants, Business messaging and branding, Conversational impact, Following up, STANDING OUT|

Regardless of which profession you practice, I wonder if you make an all too common mistake. We all hope that clients will want us to provide a range of services to them. And we hope that clients will recommend and refer us to other prospective clients too. But, as I frequently point out, 'hope' is