The Sole Practitioners’ formula for identifying your premium fee paying prospects

By | 2016-06-28T14:02:51+00:00 June 28th, 2016|Accountants, Business messaging and branding, Experience and expertise|

This is a guest blog provided by Patrick McLoughlin. In it he explains how sole practitioner accountants can become really clear as to who is a premium fee playing client. And, having done that, how you can then clarify your future marketing and business generation activities. As Patrick's approach is much the same as mine I

8 mistakes sole practitioners make on twitter

By | 2018-03-14T22:50:06+00:00 June 20th, 2016|Accountants, twitter|

An increasing number of sole practitioners are experimenting with twitter. Some quickly conclude or believe instinctively that twitter could be a huge waste of time. And yet some also talk about how they have used twitter to secure new clients or otherwise found it to be a useful source of knowledge and information. What follows

10 commandments of client service for sole practitioners

By | 2016-06-13T15:48:32+00:00 June 13th, 2016|Accountants, Dependability and trust, Experience and expertise, Productivity, Servicing clients|

Ok, maybe not real 'commandments' and maybe they are relevant to a wider audience than sole practitioners. Either way I hope you'll nod as you look through the list. I suggest you aim to pick out one or two where you know you could do better. And then focus on what you could do to