The key equation re Social Media for accountants

By | 2011-09-27T09:16:14+00:00 September 27th, 2011|Social Media|

Here's a slide I prepared for recent talks about Social Media for Accountants. I reference it after I note the desire that an increasing number of firms have to experiment with social media. Whoever takes responsibility for your social media activity could be doing something else. So you need to determine whether the time spent

Social Media for Accountants – Why Bother?

By | 2011-09-23T10:27:44+00:00 September 23rd, 2011|Social Media|

This was the topic I was asked to speak about at a Cloud Accounting conference run by Cloud Advocates (David Terrar and Richard Messik). A couple of hours before I was due to speak I posted a tweet: Any accountants who'd like a mention during my talk @ #clouda21 , please answer the Q: Why should

Examples of good facebook pages for accountants

By | 2011-09-12T11:40:45+00:00 September 12th, 2011|facebook, Social Media|

As part of my focus on how accountants can use social media I have not, to date, paid much attention to Facebook. I do compare key features and benefits of facebook with other social media sites during my talks and articles but that's about it. My gut tells me that spending BUSINESS  time on facebook